Visual Composer – #1 WordPress Page Builder Plugin


Visual Composer – #1 WordPress Page Builder Plugin

Visual Composer is the most popular, robust and extensive page builder WordPress plugin in CodeCanyon today. Developed by WPBakery in 2011, this plugin has emerged to become to #1 drag-and-drop page builder plugin for WordPress with over 240.000 sales as of 1st February 2017. It has been featured in many authority blogs such as Forbes, SitePoint and Chris Lemma.

Today we take a closer look into what the plugin has to offer and how you may benefit from it. Even if you’re a seasoned WordPress theme/plugin developer, hold on to your boots – there’s plenty in store for you too.

Working with Visual Composer

The basic idea of a ‘visual composer’ or a ‘page builder’ plugin is to design your site using pre-defined page elements, without having to touch a single line of code. This is intended for people who aren’t familiar with HTML or CSS. With Visual Composer you can simply drag and drop page elements into the page you’re building.

Page Elements

Page Elements, also known as Content Elements are the basic building blocks that constitute Visual Composer. They can be as simple as a text column or something as awesome (or maybe complex) as a pie chart or progress bars.

There are over 40 Page Elements for Visual Builder. For a thorough list, visit the plugin’s demo page.

visual composer content element

Third Party Plugins

Visual Composer supports WordPress widgets as page elements. If you have an awesome widget you want to display, simply add it in a row container. Visual Composer also supports third party plugins right out of the box. They include:

  • Contact Form 7
  • Gravity Forms
  • Layer Slider
  • Revolution Slider

If you have any of these plugins installed, a corresponding page element will automatically appear in the popup. When you choose to insert a page element for one of these plugins, Visual Composer displays a drop-down of the respective sliders/forms you’ve previously created, or displays an entry box for you to add your slider ID. Talk about modularity!

Visual Composer Add-ons

Visual Composer is extendable.

When a plugin becomes popular enough, you’ll often see third-party developers building their own plugins to extend the core plugin’s functionality. With 500,000 users, Visual Composer sits comfortably in this category, and a wide variety of add-ons have been developed for it — these add-ons are installed in the same way a plugin is.

Essentially, these add-ons allow you to extend the list of elements you can use with Visual Composer. Because most of the add-ons are premium, some of the functionality you can add to Visual Composer is pretty sophisticated.

If you’re a fan of what Visual Editor does, but the out-the-box version lacks the functionality your website needs, then one of the many Visual Composer add-ons could meet your requirements.

One of the most popular add-ons for Visual Composer is the Ultimate addons for Visual Composer, which is supporting an additional 40+ elements you can integrate with Visual Composer.There are some overlapping elements from the core plugin included, but also plenty of new ones allowing you to add new elements to a page built using Visual Editor.  Our favorite new elements include interactive banners, lightboxes, and countdown timers.

But more about Ultimate addons for Visual Composer next week.


Final Thoughts

One does not simply become #1. It takes years of endurance and tedious work to get there. The story of WPBakery is one such example and a source of inspiration for designers and developers from all over the world.

Visual Composer has a rich collection of video tutorials. When you purchase the plugin for 30 USD, you’re getting a lifetime’s worth of automatic, hassle-free updates, and premium support from WPBakery. The average rating is 4.83 based on 2038 ratings.

So what’s your thought on this plugin? Is it worth $30 of your money? Let us know!